Earlier this summer I spent two days at the Livingstone Manor Fly Fishing Club upstate New York for Oryx (Qatar Airways in-flight magazine).
The place is run by a trio of young Entrepreneurs (Two fellow Swedes and a Brit) and is highly recommended for anyone who enjoys fly fishing, smoked trout or just need to leave the city for a few days.
Photography
Architect Anda Andrei for Monocle
I had the pleasure to photograph architect and designer Anda Andrei for this months issue of Monocle. We talked politics, future of hospitality and Nicolae Ceaușescu’s very eclectic taste in design.
Spaceport America
New Mexico is an interesting state, it offers an odd mix of old men with pony-tails and nuclear test facilities scattered around the state. However, since a couple of years back it has it's very own Spaceport which will start sending (very wealthy) tourists into orbit during later this year.
The story was shot for Icon magazine... and the oxidized look is by design according to Foster and Partners.
Canada's very own Miami Beach - sort of.....
Last time I visited Leamington, ON (Canada) the receptionist at my hotel described the city as "a Canadian version of Miami Beach". This seemed a bit odd considering that Leamington is situated on the north shore of Lake Erie. I nevere asked if she referred to the wild party scene or the fact that the city is located in the most southern part of Canada.
Anyway, this time I was to spend a full day at Mucci Farms. If you ever ate any type of fruit and you live in Eastern US chances are that they came from Mucci Farms. For anyone who is even remotely interested in photography this place is heaven on earth with its straight lines and clean, graphic texture.
It made me wonder if the true reason why they cover the plantation with fabric (it's not glass) is to keep away all the aspiring Instagram photographers who would otherwise overrun the place.
New work for Facebook
Together with Facebook's art director Simone Parmeggiani and the crew at Oliver Agency (UK), I visited Campbell Soup to capture how Workplace by Facebook is transforming their company culture. The brief I was given was simple: show us the people at Campbell in an authentic and unscripted way, focusing on their relationships to each other and to tech.
Having a foot in the tech world myself, I loved how we moved away from the obvious corporate imagery and took more risks to represent what today's "work" - and technology - truly mean.